Oneprofile vs Clay
Oneprofile vs Clay: one credit meter, your own data as a source
Clay has the bigger data marketplace; Oneprofile adds the systems you already run and meters all of it once.
Published by
Oneprofile
Updated Oct 16, 2026
· 9 min read
Re-checked Clay's pricing page; corrected Clay's billing basis, signals, webhooks and top-up wording.
We make Oneprofile.
Prices checked Oct 16, 2026
The short answer
Clay has the deeper marketplace, but Launch is $185 a month on two meters and CRM auto-sync waits for Growth at $495 a month, both billed monthly. Oneprofile runs one credit meter, reads your own tools and writes back to your CRM on every plan, with Team at $20 a month billed monthly. For a founder or small team, Oneprofile is the pick.
Oneprofile
Outbound and CRM enrichment on one meter
vs
Clay
Table-based enrichment workflow builder
Entry paid plan
Team: $20/mo billed monthly, or $192 a year billed annually
Launch: $185/mo billed monthly, or $167/mo billed annually
What the bill is based on
One credit meter at $0.02 a credit
Two meters, Actions and Data Credits; token-heavy AI models billed by tokens
Unused credits
Never expire
Actions reset monthly; Data Credits roll over up to 2x the monthly amount
Prices checked Oct 16, 2026
Oneprofile vs Clay feature comparison
Side by side on billing meters, CRM write-back, sources and credit terms. Clay figures come from its own pricing page.
| Compared on |  OneprofileFrom $20/mo, billed monthly | ClayFrom $185/mo, billed monthly |
|---|---|---|
| Pricing | ||
| Entry paid plan | Team: $20/mo billed monthly, or $192 a year billed annuallyPer workspace, unlimited seats; 1,000 credits a month | Launch: $185/mo billed monthly, or $167/mo billed annuallyPer workspace, unlimited seats; 15,000 actions and 2,500 data credits a month |
| What the bill is based on | One credit meter at $0.02 a credit | Two meters, Actions and Data Credits; token-heavy AI models billed by tokens |
| Unused credits | Never expire | Actions reset monthly; Data Credits roll over up to 2x the monthly amount |
| Buying more credits | $0.02 a credit from 1,000 credits, the same rate as every planOne-time top-up on paid plans | Data Credit top-ups at a 30% premium on Launch and GrowthCustom price on Enterprise; none on Free |
| Free plan | 200 credits a month, 3 integrations, 100 rows per table | 500 actions and 100 data credits a month, 200 rows per table |
| Seats | Unlimited on every plan | Unlimited on every plan |
| Data | ||
| Where the data comes from | A waterfall of data providers, plus the tools you connect | A marketplace of 150+ data providers |
| Building the provider order | Set for you, in an order chosen for accuracy | You build the waterfall and pick each provider |
| What a lookup that finds nothing costs | Nothing | Nothing: no Data Credits or Actions |
| Records from your own tools | Look up a record in a tool you already connected | CRM and data warehouse auto-sync from Growth |
| Using your own provider API keys | Built-in providers run on Oneprofile's keys; calling your own HTTP endpoint is free | Yes: one Action and no Data Credits per run |
| CRM and API | ||
| Writing results back to your CRM | On every plan, Free includedFree allows 3 integrations; paid plans from $20/mo have no integration cap | From Growth: $495/mo billed monthly, or $446/mo billed annuallyPer workspace; Free and Launch do not include CRM integrations |
| Calling your own HTTP endpoint from a table | A "Call an HTTP API" column calls your endpoint once per row | HTTP API integrations from Growth |
| Starting work from a webhook | Not offered | From Growth: automate any signal via webhook |
| API for your workspace | API keys: read-only on Free, read and write on paid plans | The Clay API on Enterprise |
| Outreach, signals and AI | ||
| Sequences | Email and LinkedIn steps in one sequence, replies in one inbox | Clay's own email sequencer; LinkedIn steps are not listed |
| Signals | Lead searches on signals such as job changes, X posts and companies hiring | Job change, company news and social signals from Launch; web intent from Growth |
| Scoring accounts with AI | ICP scorer: a fit band, a 0-100 score and its reasons, 3 credits a row | Claygent researches custom data points; frontier models billed by tokens |
Oneprofile vs Clay pricing: one meter vs two
Oneprofile's Team plan is $20 a month billed monthly for 1,000 credits at $0.02 each. Clay's Launch costs $185 a month billed monthly ($167 billed annually), and that price is two meters added together: $60 of Actions and $125 of Data Credits, each on its own slider.
Oneprofile
One credit meter at $0.02 a credit; unlimited seats on every plan
- FreeCRM sync from this plan$0200 credits a month; up to 3 integrations, 3 tables and 100 rows per table
- Team$20/mo1,000 credits a month that never expire; unlimited integrations and tables; up to 10,000 rows per table
- Pro$200/mo5,000 credits a month that never expire; unlimited integrations and tables; up to 250,000 rows per table
- EnterpriseCustom pricingCustom credit volume; unlimited seats, tables, rows and integrations
Prices checked Oct 16, 2026, getoneprofile.ai/pricing
Clay
Per workspace, sized on two meters (Actions and Data Credits); unlimited seats on every plan
- Free$0500 actions and 100 data credits a month; up to 200 rows per table
- Launch$185/mo15,000 actions and 2,500 data credits a month (180,000 actions and 30,000 data credits a year on annual billing); up to 50,000 rows per table
- GrowthCRM sync from this plan$495/mo40,000 actions and 6,000 data credits a month (480,000 actions and 72,000 data credits a year on annual billing)
- EnterpriseCustom pricingCustom; the FAQ says 100,000+ data credits and 200,000+ actions a month
Prices checked Oct 16, 2026, clay.com/pricing
Pricing notes
Clay Growth, where CRM auto-sync starts, is $495 a month billed monthly: $205 of Actions plus $290 of Data Credits ($446 billed annually).
Clay sells Data Credit top-ups at a 30% premium on Launch and Growth. Oneprofile top-ups cost $0.02 a credit from 1,000 credits, on paid plans.
Oneprofile Pro is a $100 platform fee plus credits at $0.02: $200 a month billed monthly for 5,000 credits.
A lookup that finds nothing costs nothing on either tool.
Oneprofile vs Clay: strengths and limitations
Oneprofile
Best for: Founders and small teams working from their own CRM
Oneprofile finds prospects and enriches the accounts in your CRM. A provider waterfall supplies firmographics and work emails, and the tools you already connect add what customers bought and did. The ICP scorer gives every account a 0-100 score with its reasons, results go back to your CRM, and email and LinkedIn sequences run from the same list, with replies in one inbox.
Does well
Your own systems enrich every account
One meter, and the price shows first
Falls short
No bring-your-own provider keys
Clay
Best for: Teams with a GTM engineer and a Growth-plan budget
Clay is the category leader for GTM data tables: a spreadsheet UI over a marketplace of 150+ data providers, with multi-provider waterfalls, Claygent for AI web research, job-change and web intent signals, and its own email sequencer. It is priced on two usage meters, Actions and Data Credits, and CRM auto-sync, warehouse sync and HTTP API integrations start on its Growth plan.
Does well
The deepest data marketplace
An ecosystem that answers your questions
Falls short
Two meters to size
CRM sync waits for the Growth plan
Entry price: $185/mo (Launch, billed monthly)
Source: clay.com/pricing
Clay vs Oneprofile: which one fits your team
Oneprofile
Best for: Founders and small teams working from their own CRM
Choose Oneprofile if the data that decides who to call already sits in your own billing, support and product systems.
Not sure yet? Run the accounts you would test in Clay on Oneprofile's Free plan: 200 credits a month, 3 tables and 100 rows per table, with no end date.
Free plan: 200 credits a month, 3 integrations, no card
Clay
Best for: Teams with a GTM engineer and a Growth-plan budget
Choose Clay if you have a GTM engineer to build in it and the budget for its marketplace depth at Growth-tier prices.
Oneprofile vs Clay: where we differ
Clay is very good at buying outside data. Oneprofile also reads the systems you already pay for, and meters all of it on one number.
The systems you already run become sources
A marketplace sells you data about strangers. It cannot tell you that an account opened four support tickets last month or downgraded a seat in Stripe. Oneprofile connects to 142 tools as sources, destinations or both, and Look up your own data reads a record from any connected tool that holds one, so billing, support and product facts sit beside third-party data.
One meter, one number on the invoice
Clay runs two meters at once: Actions for platform work and Data Credits for the data, each on its own slider, with frontier AI billed by the token. Oneprofile has one credit meter at $0.02 a credit. Each enrichment shows the most a record can cost before it runs, a lookup that finds nothing costs nothing, and top-ups are $0.02 a credit on any paid plan.
CRM write-back at $20 a month, not $495
Clay starts CRM auto-sync on Growth at $495 a month billed monthly ($446 annually), with HTTP API integrations and webhooks at the same tier. Oneprofile includes every integration on paid plans from $20 a month billed monthly, and Free covers 3. Scores and reasons land in HubSpot, Salesforce, Attio or Pipedrive in the fields you map.
No provider chain to build
Clay's builder is powerful, and it is also the part beginners stall on. Oneprofile asks providers one at a time, in an order chosen for accuracy, and stops at the first one that returns an answer. You pay for the provider that answered, and a lookup that finds nothing costs nothing. Checking the address is a separate step.
AI scores every account
The ICP scorer gives every account a fit band, a 0-100 score and the facts that drove it, for 3 credits a scored account. Your rep opens the account already knowing it churned a seat last week and filed two billing tickets.
Use both, or move from Clay
1
Bring your accounts in
Import the file you exported from Clay, or connect your CRM and import accounts on a refresh schedule.
2
Add the enrichments you ran
Pick work email, phone or company data. Oneprofile sets the provider order and shows each price before the run.
3
Write results to your CRM
Export the fields you map to your CRM, and keep Clay for any marketplace source only Clay sells.
Oneprofile vs Clay: common questions
Clay vs Oneprofile: which one should I choose?
Oneprofile, for most teams comparing the two. It sources leads, enriches from the tools you already run, scores every account on one credit meter and follows up by email and LinkedIn, at $20 a month billed monthly. Clay suits teams with a GTM engineer and a Growth budget for its marketplace.
What is Clay's pricing model?
Clay charges per workspace on two meters. Actions meter platform work and reset monthly; Data Credits buy the data, start at $0.05 each and roll over up to 2x. Launch is $185 a month billed monthly. Oneprofile meters one credit at $0.02 for both.
What does Clay CRM sync pricing cost?
CRM auto-sync starts on Clay's Growth plan at $495 a month billed monthly, or $446 billed annually. Oneprofile includes CRM import and write-back on every plan: Free covers 3 integrations, and Team at $20 a month billed monthly covers all of them.
Do enrichments that find nothing cost credits?
No, on either tool. Clay charges no Data Credits or Actions when an enrichment returns no result, and Oneprofile charges nothing for a lookup that finds nothing or for an answer reused from an earlier run.
How do I move from Clay to Oneprofile?
Import your Clay export as a file or connect your CRM, then add the enrichments you ran in Clay. Oneprofile sets the provider order and shows each price first, and an export writes the results back to your CRM. You can start on the Free plan.
Does Oneprofile have a free plan like Clay?
Yes, and it does not expire. You get 200 credits a month, three integrations, three tables of 100 rows and unlimited seats. Clay's free plan gives 500 actions plus 100 data credits and caps tables at 200 rows.
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Oneprofile
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Oneprofile finds the right people, enriches them, and helps you reach them.
Drafted with AI from our product docs and code, and published by Oneprofile.